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THE BRUBOER GROUP An E-agriculture PPP In South Africa For The Meat Market Senator Dries Bruwer, founder of the Bruboer Group, has been involved in commercial agriculture in South Africa and Africa for the past 45 years. Together with his colleagues he experienced first-hand a number of the problems that historically have beset the agri-industry, which must be addressed in order to make commercial agriculture a viable proposition in South Africa - and Africa generally. Bruboer concentrates on and specialises in developing solutions for all of those specific needs that exist in commercial agriculture generally, in order not to waste valuable time on issues that will not add value in the agri-businesses cycle. Bruboer also realises that commercial agriculture is a multi-disciplinary undertaking that must be implemented in such a way that cognisance is taken of the four main pillars of the overall commercial agricultural business - namely Production, Processing, Marketing and Logistics – which should ideally always be integrated within any related group of agri-companies in order to maximise efficiency and profits and to make sure that profits are shared in a fair way between strategic partners, including the local communities. The Bruboer Group of companies was established during the year 2000 in order to address as far as possible all the integrated needs of commercial agriculture in such a way that all Bruboer’s related agri-businesses can become profit centres, and it continues to form strategic partnerships to drive this purpose. Mozambique Bruboer Group in Operation Nigeria The Bruboer Group can assist in all fields of agricultural
development, production and management - with or without the involvement
of Obabru (in which they have 30% shares) - due to their access to expertise
in all disciplines of agriculture in South Africa and internationally.
There is certainly no commodity in the agricultural basket in Nigeria
for example, where Bruboer can not be of assistance. This includes production,
processing, marketing and logistics. Angola New Business South Africa & Land Reform Through experience the Bruboer Group found that agriculture is an integrated development vehicle. To cater for the needs of the workforce on a commercial agricultural unit and surrounding affected communities it must be ensured that efficient and essential services are delivered by means of agri-eco-villages, or alternatively that existing rural communities be re-organised. This must also ideally be convenient to the land being developed to create a favorable environment for the provision of essential social services at the most efficient cost. The Bruboer Group provides the experts and strategic partners who work with these effected communities, from planning and building of the actual village to skills training, education and management programs in which the production of food security is addressed. Nutritional produce is generated by a ‘small farming program’ to assist with health care like rebuilding of people’s immune systems. A protein program with milk, fish and poultry is also addressed. All this is done through management and training programs. For example; in the Agri-Eco-Village the administration office for co-ordinating community functions, also acts as a ICT-Center for administration, management and communication purposes. As a result of the implementing of the abovementioned initiatives, rural communities and traditional leadership have approached the Bruboer Group to assists with food security plans and to assist emergent, small and subsistence farmers with the management of their production, processing, marketing and logistics. Trough the above, a new initiative of integrated farming between commercial entities and small farmers, either as back yard farmers or small operational farmers evolved where Bruboer Group assists with organic food security plans that can generate income. Organic practices, once implemented is the most practical and affordable solution on this level of operations.
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